Assessing Machinery Dealer Fundamentals – A Strategic Approach
Are you ready for 2025? Here is a 60-question assessment of how well your business has adopted those fundamental Best Practices essential to be competitive today. Enter a “Yes” or “No” for each question in the margin. Scoring is on the last page. DEALER OWNER AND EXECUTIVE ISSUES Have you considered your proper leadership role? Do you want to manage sales and customer relationships OR internal operations and financial administration?...
Enhancing AI Chatbot Interactions with Context-Rich Personas
Imagine having access to the expertise of a lawyer, accountant, or warehouse manager, wherever and whenever you like, for pennies. I’ll show you how. Last month’s issue laid the foundation for effectively prompting Generative AI-powered chatbots (such as ChatGPT, Claude, and Gemini). This month, I’ll delve into customizing these interactions to suit your business needs better through the use of personas. What is a persona? Think of a...
Manufacturers and Dealers need to embrace a new set of opportunities in 2025
As another December has arrived and 2024 winds down, you may be reflecting on a year filled with growth, innovation, and evolving challenges that you are facing in the industry and your local market. The close of one year offers a unique opportunity to assess the past and set sights on the future. Looking ahead to 2025, it’s clear that the industry will continue to face rapid changes, from advancements in technology to shifts in...
Easiest way to make a sale? Top-Down Selling!
In every company, there is one person you are certain that can make a decision…The CEO. Why start anyplace else? The power of being introduced by the CEO down to the decision-maker is better than Christmas where Santa brings you everything on your list. The easiest way to make a sale? Top-Down Selling! What does the Guggenheim Museum (a classic modern art museum in NYC housed in a building designed by Frank Lloyd Wright) have in...
A Practical Guide to Vertical Reciprocating Conveyor Preventive Maintenance
Even the most dependable equipment benefits from regular inspections by a qualified technician. These inspections can help prevent unexpected downtime and keep your operation running smoothly. Crush Downtime with Preventive Maintenance Preventative maintenance is your secret weapon against downtime. It’s like that ounce of prevention that saves you a pound of trouble (and a hefty repair bill). Here’s why a well-defined preventive...
PLASTICS Industry Association releases Analysis: Third Quarter GDP Report’s Impact on Plastics Industry
Although gross domestic product (GDP) is a lagging indicator, it remains the most comprehensive measure of economic activity, reflecting household, business, and government sector contributions to the economy. Analyzing GDP components over time provides valuable insights into industry growth trajectories. Current economic performance and output surplus Since Q4 2021, the U.S. economy has consistently tracked above its potential...
Why Operationalizing Strategy isn’t about Communicating Proclamations
Here’s a line in a corporate strategy document from a multi-billion-dollar client I was working with a few years ago: “We need to focus on better understanding the evolving needs of our current and future customers and tailor solutions to meet those needs.” What the hell? Isn’t that what the company should do as just a basic, daily operating principle? That’s not a strategy; it’s a proclamation. Sure, it sounds...
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