How Cisco-Eagle increased the quality of their sales leads
As the fourth quarter is upon us, it’s probably clear whether reality is meeting yearly expectations. If you require generous fourth-quarter sales to achieve your quarterly and yearly sales quota, you still may be able to meet your projections. A year ago, Cisco-Eagle, a material handling company headquartered in Dallas, TX was conducting extensive research in order to uncover sales leads. They were utilizing Google News and press...
Top packaging trend innovations in 2021 and beyond
The global packaging industry is increasingly investing in smart automation and eco-friendly solutions, customizing their offerings as per a wide range of end-use verticals. The volume of packaging materials has witnessed a significant jump since the onset of the COVID-19 pandemic. With higher sales of consumer electronics and zero plastic waste objectives, innovations such as 3D printing, automated processes, and circular economies...
The Get-Real Factor. Your service builds or destroys your business
Customers don’t makeup stories about you or your business it is you who create them. The customer simply retells them. How the story is told, and what the content is, is up to you. It’s based on your actions or reactions, combined with their interpretations and perceptions. These stories create the basis for the most powerful form of advertising known to mankind. Word-of-mouth. It is estimated that more than 50% of American business...
Been here before
Most people reading this probably have been, and again, the younger members of your team may not, and could probably use some education to help them be more effective in this current work environment. What I am planning to discuss this month is how the lift truck industry fared during the last financial fiasco (2008-2009) compared to what you are experiencing this time around (2020-2021 and maybe 2022). Neither event was pleasant, and...
Job Shock: Solving the Pandemic & 2030 Employment Meltdown Part VII: Final Word: A Decisive Skilled Talent Decade
The COVID-19 pandemic has been a pivotal time in history. It has caused disastrous disruptions to the world’s economies including that of the United States and radically shifted people’s priorities. During the pandemic, many who lost their jobs when their employers downsized or disappeared were struggling to find good-paying jobs. As pandemic restrictions started to be lifted in the spring of 2021, sizeable numbers of people have not...
‘Don’t Hesitate’ Women in material handling talk about the opportunities and evolution of the business
When it comes to chances for the advancement of women in material handling, Amber Schenck has seen the momentum building. “I see that tide starting to turn. I do see more things being put in place to help empower women,” she said. Schenck is a field service supervisor for Toyota ProLift and has been with the company for three and a half years. Coming from the service industry, the business was her first introduction to industrial...
Breaking down the silos
Last month we discussed how the departments, or “profit centers” in our dealerships give rise to inter-departmental tension, and “silo-building” activities that if left unchecked, can easily affect customer service and efficiency in negative ways. I wanted to take some time this month to talk about organizational practices and policy standards that help to deconstruct these silos before they even have a chance to affect customer...
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